ASICS is well-established as the leader in high-performance running shoes. Their development of technology to accommodate all sorts of runners has brought them massive success. The best-selling 2100 series addresses the most common type of runner, who needs structured cushioning, as they may pronate just a bit. It is also the most imitated running shoe, with many competitors gunning for a slice of the running shoe market. The GEL-Nimbus and GEL-Cumulus are top choices for non-pronating runners who desire maximum cushioning.
ASICS' dominance in the running shoe market did not come by accident, or overnight. The company started in 1949 as Onitsuka Tiger, founded to boost morale of Japanese youth through athletic excellence. (The company was re-christened ASICS when Onitsuka Tiger merged with two other firms in 1978.) From its inception, Onitsuka Tiger was dedicated to offering athletes products that were engineered to offering sport-specific maximum performance. As the world's top athletes gravitated toward Onitsuka Tiger athletic shoes, their appeal extended to the street.
In the Seventies, an iconic athlete/movie star who would become a legend cemented Onitsuka cool for eternity. Martial arts superstar Bruce Lee famously wore a sleek yellow jumpsuit with black racing stripes in his final film, "Game of Death", before his untimely demise. He also wore a matching pair of Onitsuka Tiger shoes. The impact of this striking ensemble was magnified with the tragic, mysterious death of Lee. Now, the mystique of those final images of Lee are linked to those yellow and black Onitsuka Tiger shoes. To this day, Lee is idolized by millions, and an entire cottage industry has been built around his image and likeness. Onitsuka Tiger shoes are part of this legacy, and their enduring cool is recognized by athletic, martial arts, urban and hip-hop subcultures all over the world. Onitsuka Tiger shoes are also highly coveted by sneaker aficianados.
did bruce lee really think that these sweet onitsuka shoes made this outfit look cool? At least waredrobe could have made the colors match...LOL
ReplyDeleteThere are lots of stores that sell fake name brand shoes that look very similar to the original shoes but do not match up to the quality of the real shoes. When you buy such shoes, you run a risk of losing money if the shoes do not fit or wear out in no time due to cheap quality.
ReplyDeleteTherefore, to prevent yourself from getting duped, try to first check out the logo on the shoe. A stitched logo is found on original shoes while a glued or stick on logo is usually found on duplicate shoes. Fake shoes usually have a shoddy stitching and misspelled logo in addition to having a strong plastic odor.
These are some of the basic clues that have helped me to identify counterfeit shoes from the originals and saved my money so you can try this out.